Partner with Straight Out the Garage

Explore sponsorship and brand partnership opportunities with a premium automotive docuseries that connects hip-hop, car culture, and highly engaged fans on and off screen.

Intro – why partner here
Straight Out the Garage creates a focused lane for brands that live in or around car culture—automotive, aftermarket, tools, lifestyle, audio, apparel, finance, platforms, and more. The series is built around real garages and real stories, giving partners a chance to align with authentic culture and premium visuals instead of generic ads.
Where brands can show up
Partnerships can touch multiple layers of the project:
    •    On‑screen integration in garages, builds, and events
    •    Feature segments that highlight tools, products, or services in real use
    •    Branded episodes or mini‑series focused on specific lanes
    •    Live events, tour stops, and car club activations
    •    Digital and social content extensions that keep the story moving between episodes
Everything is built to feel organic to the world of Straight Out the Garage and respectful to the culture.
Audience and reach
The SOTG universe speaks to:
    •    Builders and shop owners
    •    Serious enthusiasts and club members
    •    Younger fans discovering the culture through hip‑hop and social media
    •    Communities where cars are more than a hobby—they’re identity and hustle

As the series rolls out across platforms and live events, partners gain both on‑screen visibility and on‑the-ground presence where the audience actually gathers.
How we structure partnerships
We can work with:
    •    Category exclusives and title partners
    •    Season, episode, or segment-level sponsorships
    •    Product integration and “in use” storytelling
    •    Event-based partnerships for specific cities or tour stops